PWS and ArtiCAD a decade of partnership

Specialist CAD software developer for the KBB industry, ArtiCAD, and PWS, the leading UK distributor of kitchen components to trade manufacturers, retailers and installers of fitted kitchens, are celebrating a decade of working together.

A family-owned business based in Newton Aycliffe, County Durham, PWS' success over the years can, in part, be attributed to the company's commitment to building strong personal relationships with customers and suppliers.  And the relationship between PWS and ArtiCAD provides a clear example of this in practice:  the two companies have been working together for just over ten years.   

According to Andrew Langford, PWS' Marketing Manager:  "Being included within a CAD package is a must for us and is vital for our customers, whether they are independent kitchen retailers selling to the general public or manufacturers selling to developers.  Having our products in the ArtiCAD catalogue ensures that our customers have quick, easy access to whatever they need.  Once they have made their choice, they can simply drag & drop the products into their design.  It is so easy - and it makes it equally easy for the customer to reach a decision."

PWS has a portfolio of more than 8,000 components, including 55 kitchen door ranges in a selection of materials, price points and styles, plus worksurfaces, storage solutions, handles, sinks, taps and fittings.  The company's portfolio also extends to bespoke worksurface materials (such as  timber, stainless steel, granite and quartz) from state-of-the art manufacturing facilities. 

The PWS Design Centre, offering the ultimate source of inspiration for kitchen designers, occupies over 700 square metres of floor space and provides an ideal setting to display the company's expanding portfolio. 

Andrew Langford and his team are responsible for analyzing sales from the company's entire portfolio and coordinating the launch of all new products.  He also looks after the design and production of all the company's marketing communications, which includes a wide suite of trade and consumer literature and the design and ongoing development of a number of websites.  All the company's PR activities are handled in-house, together with design and photography.  Every single PWS product is included in the ArtiCAD graphics catalogue, ensuring that the software can fulfill its role as an "essential planning and business tool for our customers.

"ArtiCAD is a dominant player in the KBB CAD sector.  Their software is very user friendly and the quality of the graphics catalogue is very good."

Feedback from PWS' customers has been just as positive with particular reference to the quality of the software and the speed at which new products are included within the graphics catalogue.  Andrew Langford adds:  "I have found the team at ArtiCAD easy to work with - and I am looking forward to developing an even stronger mutually beneficial relationship between our two companies in the months and years ahead."

Notes for editors
ArtiCAD software, for the design of kitchens, bedrooms, bathrooms and home offices, is a powerful, flexible, fast and easy to learn computer-aided design system.  It produces working plans which automatically generate elevations, multiple 3D perspectives, photorealistic impressions, detailed parts lists and costings.  A 'standard' kitchen design, including a plan and 3D visualisation can be produced in just ten minutes.

Founded in 1992, ArtiCAD Limited has been, and continues to be, solely focused on the development and marketing of innovative, robust CAD software for the kitchen, bedroom and bathroom industry.  The company has more than 5,000 users of ArtiCAD in the UK alone.  ArtiCAD Limited is  headquartered in the UK, with subsidiary companies in Ireland and North America.
 

For further information, please contact:

Theresa Turner
ArtiCAD Ltd
York House, Wolsey Business Park, Watford
Hertfordshire, England, WD18 9BL
Tel   +44 (0)1923 888101  
Fax +44 (0)1923 888096
web http://www.articad.cc