A family-owned business based in Newton Aycliffe, County Durham, PWS’ success over the years can, in part, be attributed to the company’s commitment to building strong personal relationships with customers and suppliers. And the relationship between PWS and ArtiCAD provides a clear example of this in practice: the two companies have been working together for just over a decade.
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According to Andrew Langford, PWS’ Marketing Manager: “Being included within a CAD package is a must for us and is vital for our customers, whether they are independent kitchen retailers selling to the general public or manufacturers selling to developers. Having our products in the ArtiCAD catalogue ensures that our customers have quick, easy access to whatever they need. Once they have made their choice, they can simply drag & drop the products into their design. It is so easy – and it makes it equally easy for the customer to reach a decision.”
PWS has a portfolio of more than 8,000 components, including 55 kitchen door ranges in a selection of materials, price points and styles, plus worksurfaces, storage solutions, handles, sinks, taps and fittings. The company’s portfolio also extends to bespoke work surface materials (such as timber, stainless steel, granite and quartz) from state-of-the art manufacturing facilities.
The PWS Design Centre, offering the ultimate source of inspiration for kitchen designers, occupies over 700 square metres of floor space and provides an ideal setting to display the company’s expanding portfolio.
Andrew Langford and his team are responsible for analyzing sales from the company’s entire portfolio and coordinating the launch of all new products. He also looks after the design and production of all the company’s marketing communications, which includes a wide suite of trade and consumer literature and the design and ongoing development of a number of websites. All the company’s PR activities are handled in-house, together with design and photography. Every single PWS product is included in the ArtiCAD graphics catalogue, ensuring that the software can fulfill its role as an “essential planning and business tool for our customers. |
What the ArtiCAD-PWS Supplier Partnership means to you:
The Supplier Partnership with PWS means that businesses using ArtiCAD can readily specify PWS products in their designs, without having to pay any additional fee to have the catalogue featured in the design software system. Because of our partnership, the PWS graphics catalogues are available free of charge to ArtiCAD designers, as part of the Annual Support Plan. ArtiCAD works closely with PWS to ensure that any updates to the catalogue are swiftly produced and provided as a further free download – keeping your system up to date and helping you to sell.
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ArtiCAD – designed to help you sell
Every single ArtiCAD product and service is designed to help you sell and each new software or support service innovation we introduce has this purpose at its core. ArtiCAD’s speed and ease of use means that you can deliver accurate design presentations in just a few minutes – generating that essential ‘wow factor’ that inspires customer confidence and delivers sales.
Our support, training and client care services are second to none so help is at hand, when and where you need it.
If you are not yet using ArtiCAD-Pro in your business but want to know more, please call 01923 888101. We can arrange for a 40 minute sales demonstration at your premises, featuring the latest PWS graphics.
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